Corporate Identity • CREATIVE DIRECTION

BAD Inc. was responsible for developing Advent Technologies' corporate identity, including it's brand guide and all corporate templates. We provided creative direction and design for all websites and digital media, ensuring consistency across channels. We also designed their trade booths and all marketing materials, including brochures, posters, banners, social media posts, and industry videos maintaining a cohesive brand identity throughout. Beyond that, we undertook the design of their corporate offices, where we created artwork, signage, and murals inspired by their core technology - the MEA. Our video department undertook the scripting , storyboarding and production of their video series "Tech Talks" as well as other corporate and industrial B2B videos. Our comprehensive approach helped Advent Technologies establish a strong and distinctive presence both internally and externally.